top of page

Smart tourism management for the entire country

Attract more travelers in your country or region off the beaten path with AI-powered personalized guides in 30 languages.

Digital audio guide for a national or regional tourism board preview

Join world's #1 platform for digital travel guides

Why create your own guide app?
Benefit from a ready-made technology.

Gain big data analytics on travelers and inspire them to explore also lesser-known regions, towns, and attractions.

6k

Local guides

100k

Places of interest

10k

Audio tours

99.99%

Uptime

Trusted by hundreds of travel brands

Why choose SmartGuide

Single app that serves all

Longer stays ​of visitors

Visitor behavior data

Personalized by AI

Hassle-free maintenance

Unify travel apps for regions, destinations, and attractions as preferred by travelers and gain synergies.

Inspire tourists to visit less known places and learn more. Slow travelers for sustainability.

Gain in-depth understanding of visitors based on big data analytics & heatmaps.

Disperse tourists with personalized recommendations for every traveler based on their interests.

Save time, budget with a ready-made technology that provides regular updates and full operations support.

The perfect replacement for
outdated
tour guide systems

We make it fast, easy, and affordable.

Tourist boards, destinations, tourist attractions, museums, and tour operators can digitize their visitor experiences and engage more travelers - without the pain of building and maintaining custom apps.

Digitize your travel guide content with SmartGuide

Smart destination management based on exact visitor behavior data

We know exactly who your visitors are, where they go, how much time they spend there, what they like and what they find boring.

 

Aggregated data protects personal privacy and helps you make smarter decisions.

SmartGuide visitor behavior big data and heat maps preview

SmartGuide is recommended for public funding

UNDP logo SmartGuide grant funding

United Nations 
Development Programme

TACR logo SmartGuide grant funding

Technology Agency 
of the Czech Republic

CZ development cooperation SmartGuide grant funding

Czech Development
Agency

European Commission Seal of Excellence logo SmartGuide grant funding

European Commission 
Seal of Excellence

Pricing of a premium digital audio guide

See the plans & pricing options for tourism boards. SmartGuide fits any budget.*

PAY PER FEATURE

 

€ 100
/month
for a Microregion*

This basic feature package includes:
  • Free CMS access for easy guide setup & editing 

  • App maintenance & upgrades

  • Reliable cloud technology

  • Regional screen 

  • Bonus: Welcome marketing package

ESSENTIAL

 

€ 190

/month

for Microregion*

All of the PAY PER FEATURE benefits plus:
  • Priority customer support

  • Annual visitor big data analytics 

  • Professional marketing support

  • Sponsored ad-free experience

  • Partners discount

  • Bonus: Entry marketing package 

EXTRA

 

€ 390

/month

for Microregion*

All of the ESSENTIAL benefits plus:
  • Guide preview on your web

  • Quarterly visitor big data analytics

  • Promotion of selected experiences

  • "Featured" Region

  • Tourist Card promotion & support

  • Bonus: Digital marketing package 

EXCLUSIVE

 

€ 590

/month

for Microregion*

All of EXTRA benefits 
plus:
  • Precise visitor heatmaps

  • Live visitor big data analytics

  • Alerts and promo messages

  • AR Experiences

  • Bonus: Standard marketing package 

*Get in touch to discuss pricing applicable to regions and countries.

Need just a little help with creating a guide? Our one-off publishing services are here for you

If you need assistance with optimizing and publishing your digital guide, such as digitizing your existing content, it’s translation, fixing phonemes, or setting trigger zones, our team is here to help.
Price per scope.

SmartGuide Content Management System

SmartGuide's premium features

Audio guide platform with no maintenance

Easy guide setup & editing

Create and edit guide yourself easily for free using powerful Content Management System (CMS) with unlimited scope of content. 

cloud_download_400dp_31BB11_FILL0_wght700_GRAD0_opsz48.png

Sponsored ad-free & offline

Provide your visitors with ad-free Premium functionalities, featuring your logo and web link that also works offline.

notification_important_400dp_31BB11_FILL0_wght700_GRAD0_opsz48.png

Alerts & promo messages

Send important alerts as push notifications, and a news feed of promotional messages to your visitors.

home_400dp_31BB11_FILL0_wght700_GRAD0_opsz48.png

Guide preview on your web

Display and distribute your guide content incl. an interactive map on your website fully synchronized with the app.

local_activity_400dp_31BB11_FILL0_wght700_GRAD0_opsz48 (1).png

Promotion of selected experiences

Choose local activity and ticket providers to be included in the guide and easily booked via API integration with GetYourGuide.

featured_seasonal_and_gifts_400dp_31BB11_FILL0_wght700_GRAD0_opsz48.png

Initial marketing boost

Boost your new guide with a tailor-made marketing package complimentary with at least 12-month contract.

cloud_400dp_31BB11_FILL0_wght700_GRAD200_opsz48.png

Reliable cloud technology

Access guide anytime anywhere quickly and securely using reliable & scalable cloud technology with 99.998% uptime.

monitoring_400dp_31BB11_FILL0_wght700_GRAD0_opsz48.png

Visitor Big data analytics

Understand your visitors, their behavior and measure effectivity of campaigns with Big data analytics dashboards.

view_in_ar_400dp_31BB11_FILL0_wght700_GRAD0_opsz48.png

AR experiences

Immerse visitors with Augmented Reality Experiences. Includes hosting, operations and maintenance of up to 5 AR objects.

support_agent_400dp_31BB11_FILL0_wght700_GRAD0_opsz48.png

Priority customer support

Enjoy fast-tracked assistance, quicker response times, and personalized solutions with a dedicated account manager. Includes 1 hour of CMS onboarding.

local_fire_department_400dp_31BB11_FILL0_wght700_GRAD0_opsz48.png

"Featured" Region

Promote your region as "Featured" on the country screen and in nearby destinations.

percent_400dp_31BB11_FILL0_wght700_GRAD0_opsz48.png

Partners discount

20% discount on all additional SmartGuide services for partners in the region referred by the national/regional organization.

campaign_400dp_31BB11_FILL0_wght700_GRAD0_opsz48.png

Professional marketing support

Maximize your guide’s reach with expert marketing consulting, tailored QR codes, and strategic implementation sessions.

key_visualizer_400dp_31BB11_FILL0_wght700_GRAD0_opsz48.png

Precise visitor heatmaps

Visualize and understand visitor flows across segments and time periods through the destination with accurate GPS heatmaps.

ic_24_tourist_card.png

Tourist Card promotion & support

Promote your tourist card and link it to included places of interest. Enable their filtering and direct card purchases from your web.

handyman_400dp_31BB11_FILL0_wght700_GRAD0_opsz48.png

App maintenance & upgrades

With regular updates, compatibility improvements, security patches, and 24/7 monitoring, we ensure app runs smoothly even after years.

dashboard_400dp_31BB11_FILL0_wght700_GRAD0_opsz48.png

Regional screen 

Dedicated screen for the region listing all the destinations and places of interest in the region.

shutterstock_273033314 (1).jpg

"Revolution in travel"

Forbes

SmartGuide is widely endorsed throughout the travel industry

SmartGuide awarded by CzechTourism

Hero of Tourism Award 
by CzechTourism winner 2022

SmartGuide awarded by World Tourism Forum Lucerne

World Tourism Forum Lucerne Recovering Award Winner 2021

SmartGuide awarded by Tourism Innovation Summit

Tourism Innovation Summit Touristtech Award Winner 2021

SmartGuide awarded by European Commission

European Commission Seal of Excellence Covid-19 response 2020

Turn every phone into
a personal travel guide

bottom of page